Privacy Policy – Unique Dental

Last Updated: July 13, 2026

Unique Dental (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal and health information. This Privacy Policy explains how we collect, use, share, and protect your data when you:

Use our website https://uniquedental.co.in/
Contact us through phone, WhatsApp, email, or online forms
Visit our clinic at Moula Ali, Hyderabad

This Policy is intended to be consistent with the Digital Personal Data Protection Act, 2023 (DPDP Act) and other applicable Indian laws on personal and health data.

By using our website or our services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect the following categories of information:

1.1 Personal Identification Information

Name
Date of birth/age
Phone number
Email address
Postal address

1.2 Medical & Health Information (Sensitive Personal Data)

Dental and medical history
Clinical examination notes and treatment plans
X‑rays, photographs, scans, and laboratory results
Prescriptions and procedure records
Health insurance or payment information (where applicable)

1.3 Technical, Website & Tracking Data

When you visit our website, we automatically collect certain information, including:

IP address and approximate location
Device type, browser type, operating system
Pages viewed, time spent, and referring URLs
Cookie identifiers and similar tracking technologies

We use cookies, Google Analytics, Google Ads tags, and Meta (Facebook/Instagram) pixels to understand website usage and measure the performance of our marketing.

2. How We Collect Your Information

We collect information in the following ways:

2.1 Information You Provide Directly

When you submit appointment booking forms or contact forms on our website
When you call, email, or message us (including WhatsApp)
When you fill physical registration and medical history forms at the clinic

2.2 Information Collected Automatically

Through cookies and similar technologies on our website
Through analytics and advertising tools such as Google Analytics, Google Ads, and Meta Pixel

You can manage cookie settings via your browser or device.

3. How We Use Your Information

We use your information for the following purposes:

3.1 Clinical Care

Registering you as a patient
Scheduling and managing appointments
Performing dental assessments and procedures
Preparing and maintaining treatment records
Providing post‑treatment follow‑up and care instructions

3.2 Administration, Billing & Operations

Managing clinic operations and internal record keeping
Processing payments and insurance claims (where applicable)
Responding to your queries and feedback

3.3 Communication

Sending appointment confirmations and reminders
Notifying you about routine dental check‑ups
Sending occasional communications such as:
- Treatment updates
- Dental health tips
- Festival, birthday greetings or general clinic updates

These messages may be sent by SMS, WhatsApp, email, or phone. You can opt out of non‑essential promotional messages at any time (see Section 9 – Your Rights & Choices).

3.4 Advertising, Analytics & Remarketing

We use information collected through cookies and pixels to:

Measure and improve our website performance
Understand which content and services are of most interest
Show you relevant ads on third‑party platforms such as Google, Facebook, and Instagram based on your previous visits to our website (“remarketing” / “your data segments”).

This data typically includes technical and browsing information, not your medical records. We do not use or share your medical or treatment information for advertising.

Where required by law, we will seek your consent before using cookies or similar technologies for advertising or analytics.

4. Legal Bases for Processing

Depending on the context, we process your data on one or more of the following bases:

Your consent – for marketing communications, remarketing cookies, and certain uses of sensitive health data
Performance of a contract / provision of healthcare services – to register you as a patient, treat you, and manage your appointments
Compliance with legal obligations – for maintaining medical records, reporting where legally required, and responding to lawful requests
Legitimate interests – for improving our services, ensuring security, and running our clinic operations, provided these interests are balanced with your privacy rights

You may withdraw consent for optional uses (such as marketing) at any time – this will not affect the lawfulness of processing that took place before withdrawal.

5. Cookies & Similar Technologies

Our website uses first‑party and third‑party cookies and similar technologies to:

Remember your preferences and improve user experience
Analyse how visitors use the website (via Google Analytics)
Run and measure advertising and remarketing campaigns (via Google Ads and Meta Pixel)

You can:

Adjust your browser settings to refuse or delete cookies
Use Google’s or Meta’s tools to manage ad personalisation (see Section 9.3 – Advertising Opt‑Outs)

Note that disabling cookies may affect some website functions.

We do not sell your personal data. We may share it in the following limited situations:

6.1 Dental Laboratories & Clinical Partners

With dental laboratories and other clinical partners involved in your treatment (e.g., for crowns, dentures, aligners). We share only the information necessary to complete the work, such as your name, relevant tooth numbers, and impressions/scans.

6.2 Insurance Providers & Payment Processors

With your insurer or payment service provider for billing, claims processing, and payment settlements.

6.3 Technology & Service Providers

With trusted third‑party vendors who provide services such as:

Clinic management and electronic medical record systems
Billing and accounting software
Website hosting, analytics, and security tools
Communication and messaging platforms

These partners are granted access only to the data needed to perform their services and are required to handle it securely and confidentially.

6.4 Advertising & Analytics Partners

With Google and Meta (Facebook/Instagram) and similar platforms, we share non‑medical website usage data (e.g., cookie identifiers, page visits) to run analytics and remarketing campaigns.

Again, we do not provide your medical records or clinical notes for advertising purposes.

6.5 Legal & Regulatory Requirements

We may disclose information if required to do so by law, court order, or at the request of a government authority, or to protect our rights, safety, or the safety of others.

7. Data Retention

We retain your personal and health information for as long as necessary to:

Provide dental treatment and follow‑up care
Comply with applicable legal and regulatory record‑keeping obligations for medical records in India
Resolve disputes and enforce our agreements

When data is no longer required, we will delete or anonymise it in a secure manner, in line with our internal retention policies and legal requirements.

8. Data Security

We use appropriate technical and organisational measures to protect your data, including:

Physical safeguards for paper records stored at the clinic
Password‑protected systems and role‑based access controls
Secure backups and cybersecurity tools for our digital systems

While we strive to protect your information, no method of transmission or storage is completely secure. We continuously review and improve our security measures to reduce risks.

9. Your Rights & Choices

Subject to applicable law, you have the right to:

9.1 Access and Correction

Request access to the personal and medical data we hold about you
Ask for corrections if any information is inaccurate or incomplete

Withdraw your consent for non‑essential uses such as marketing communications or certain cookies
Object to specific types of processing where permitted by law

You can do this by contacting us using the details in Section 11 – Contact & Grievance Officer.

9.3 Advertising & Remarketing Opt‑Outs

You can manage interest‑based ads and remarketing as follows:

Google Ads: Visit Google Ads Settings to manage or opt out of personalised ads.
Meta (Facebook & Instagram): Manage ad preferences in your account’s Ad Settings.
Third‑party vendors generally: Visit the Network Advertising Initiative opt‑out page to opt out of interest‑based advertising from participating companies.

10. Children’s Privacy

Our services are primarily intended for adults. We do not knowingly collect personal data from children under the age permitted by applicable law without the consent of a parent or legal guardian. If you believe that a child has provided us with personal information without consent, please contact us so we can take appropriate action.

11. Grievance Officer & Contact Details

If you have any questions, concerns, or complaints about this Privacy Policy or how we handle your data, or if you wish to exercise your rights, please contact our Grievance Officer:

Grievance Officer: Dr. Rahmathullah Mohammed
Phone: +91 98669 87785
Email: contact@uniquedental.co.in
Address: Unique Dental, Plot No. 296, Unique Residency, Jawahar Nagar, Moula Ali, Hyderabad – 500040, India

We will review and respond to your request within a reasonable time frame in accordance with applicable law.

12. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. The “Last Updated” date at the top indicates when the latest changes were made.

We encourage you to review this page periodically. Your continued use of our website or services after any changes are posted will signify your acceptance of those changes.